CREATION OF PACKAGE DESIGN FOR MUSTANG ENERGY DRINK

Customer: WOG

Brand: Mustang energy drink

Task: creation of package design

Solution. WOG has launched two new energy drinks under its own brand MUSTANG. The name was not chosen by chance, as the same name bears premium petrol in WOG petrol stations chain. Now you can fill not only your car, but also “refuel” yourself.

Bright colors, unharnessed energy of mustang, the silhouette of lightning being a part of the image have helped to create an effect of energy presence inside the can. Package design enhances commercial attractiveness of the product on the shelves of stores and draws consumer’s attention.

Project team

Creative concept: >STRELA Creative Agency

Project management: FERZ Marketing Solutions Agency