PANTHESTIN-DARNITSA COMMERCIAL

Customer: Darnitsa Pharmaceutical Firm

Brand: Panthestin-Darnitsa, a drug that promotes healing (scarring) of wounds

Task: to explain to the consumer that Panthestin-Darnitsa is one of the best remedies for the treatment of diaper dermatitis

Solution. In this video the team decided to focus on the natural behavior and embracement of the main character, and was not mistaken. For the first time in the production history, no role was written for the actor, and his behavior was not guided by anybody! In the frame the child simply lived his usual life: crawled, laughed, looked at something, and the camera “caught” a lot of funny living moments.

Project team

Project management: FERZ Marketing Solutions Agency

Shooting: UTC FILM PRODUCTION

Creative idea: UTC FILM PRODUCTION